Caring for Sight

A STORY OF VISION

At L'OCCITANE, we create "sensorial" products that delight the senses, but there's one sense that's particularly important for us: SIGHT. From putting Braille on our packaging to selling fund-raising products and working with NGOs and UNICEF, we're dedicated to helping the blind and visually impaired, preventing avoidable blindness, and making eye care available to more people around the world. 

Did you know?

Vitamin A deficiency is one of the leading causes of childhood blindness.

80% of blindness is preventable.

Every 5 seconds, someone in the world loses their sight.

LET’S DREAM OF A FUTURE WHERE EVERYONE CAN SEE

IF WE DO NOTHING, the number of visually impaired and blind people will have tripled by 2050.

Our mission as a Brand

OUR AIM:
To enable 10 million beneficiaries to have access to eye care by 2020.
Two ways to do this: 
1. Raise funds together 
2. Make a difference together.

BRAILLE

MAKING OUR PRODUCTS MORE ACCESSIBLE TO VISUALLY IMPAIRED PEOPLE

We began writing our product names in Braille (in English, the most widely understood language) in the 1990s, and have continued ever since! It's not only a way of making our products more accessible to visually impaired people; it's also a way of raising public awareness about sight loss.

SUBSIDIARIES WITH A VISION…

AND AMBITION!

Our Malaysian subsidiary got customers involved in the Race for Vision and invited them to post photos of their feet – with the words "Fight Avoidable Blindness" – on Instagram, along with the official Race for Vision hashtags. For each photo posted, L'OCCITANE Malaysia made a donation. An idea worth developing!

FIGHTING BLINDNESS IN BURKINA FASO

SHARING A MISSION WITH NGOs

In addition to supporting women in Burkina Faso, we're working with NGOs such as Light for the World and Sight Savers to eliminate blinding diseases and conditions in specific regions.

SOLIDARITY SOAP

A "HELPFUL" PURCHASE!

Much of the funding for our sight-saving work comes from the sale of our Solidarity Soap, which is launched every year with a new design. The money raised goes to support UNICEF's Vitamin A supplementation programmes, to prevent childhood blindness. 

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GETTING EMPLOYEES INVOLVED

PAYROLL GIVING AND RACING FOR VISION!

Our subsidiaries around the world get involved in local, sight-related projects and initiatives. Every year, L'OCCITANE employees can take part in the "Race for Vision" – a connected race that raises funds to fight visual impairment. In France, we also have a "payroll giving" scheme, enabling employees to make regular donations to sight-saving charities.

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